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Terms and Conditions

Last updated: 2026

1. Definitions and Interpretation

In these Terms:

  • “Company” means First Internet Marketing Ltd (Company No. 03909773), registered office: 116a Ashley Road, Hale, Cheshire, WA14 2UN.
  • “Client” means the person or entity purchasing services from the Company.
  • “Agreement” means these Terms together with any Client Agreement.
  • “Work” means all services provided by the Company, including SEO, web development, hosting, maintenance, social media and digital marketing.
  • “Specification” means the agreed written scope of work.
  • “Intellectual Property Rights (IPR)” means all intellectual property rights worldwide.
  • “Input Materials” means any content provided by the Client.
  • “Company IPR” means all IPR in the Work excluding Client content and third-party products.
  • “Third Party Products” means external software, tools or services.

References to laws include updated versions. “Including” means “without limitation.”


2. Basis of Agreement

These Terms apply to all Work and override any Client terms. By engaging the Company, the Client accepts these Terms.


3. Scope and Changes

Any changes to scope must be agreed in writing. The Company may adjust fees and timelines accordingly.


4. Content Standards

The Company may remove content that is unlawful, misleading, offensive or infringes third-party rights.

The Client is solely responsible for all content on its Website.


5. Client Responsibilities

The Client agrees to:

  • Provide accurate and lawful content;
  • Ensure it has rights to all materials supplied;
  • Provide timely approvals;
  • Comply with applicable laws.

Delays caused by the Client may affect timelines and costs.


6. Input Materials

The Client grants the Company a licence to use Input Materials to deliver the Work.

The Client warrants that all materials:

  • Are lawful;
  • Do not infringe third-party rights.

The Client indemnifies the Company against related claims.


7. Delivery and Acceptance

Timelines are estimates and not guaranteed.

Acceptance occurs when:

  • The Website goes live;
  • The Client uses it commercially; or
  • Acceptance is unreasonably delayed.

8. Third Party Services

Third Party Products are subject to their own terms. The Client is responsible for associated costs and compliance.


9. Non-Exclusivity

The Company may work with other clients, including competitors.


10. Ongoing Services

SEO, social media, hosting and support services will be delivered as agreed and charged accordingly.


11. Termination

The Client may terminate with one month’s written notice.

The Company may terminate immediately if the Client:

  • Fails to pay;
  • Breaches the Agreement;
  • Becomes insolvent.

On termination:

  • Services may cease;
  • Licences may end;
  • Outstanding fees become payable.

12. Domains

Domain registrations are subject to registry terms (e.g. Nominet).

Domains may be cancelled if renewal fees are unpaid.


13. Fees and Payment

  • Fees are set out in the Client Agreement;
  • Deposits are non-refundable;
  • Ongoing services are paid in advance;
  • Services may be suspended for non-payment.

14. Intellectual Property

All Company IPR remains owned by the Company.

The Client receives a non-exclusive licence to use the Work during the Agreement.


15. Warranties

The Company will provide services with reasonable care and skill.

Websites and digital services are not guaranteed to be error-free or uninterrupted.


16. Limitation of Liability

Nothing excludes liability for death, personal injury or fraud.

The Company’s liability is limited to 125% of fees paid in the previous 12 months.

The Company is not liable for:

  • Loss of profits or revenue;
  • Loss of data;
  • Indirect or consequential losses.

17. Confidentiality

Both parties agree to keep confidential information secure unless disclosure is required by law.


18. Data Protection

Both parties shall comply with:

  • UK GDPR
  • Data Protection Act 2018

The Client acts as Data Controller and the Company as Data Processor where applicable.


19. Credits

The Company may include a website credit unless agreed otherwise.


20. Entire Agreement

This Agreement constitutes the entire agreement between the parties.


21. Complaints

Complaints should be directed to the Client Services Director and escalated if required.


22. Abuse

Report abuse to: abuse@firstinternet.co.uk


23. Service Commitment

The Company aims to respond to queries within three working days.


24. General

Standard legal provisions apply, including:

  • No waiver of rights
  • Severability
  • Variations must be in writing

25. Notices

Notices must be in writing and may be sent by email or post.


26. Assignment

The Client may not transfer rights without written consent.


27. Governing Law

This Agreement is governed by the laws of England and Wales.


Additional Terms (2026 Updates)

28. Artificial Intelligence (AI)

The Company may use AI tools in delivering services.

The Client acknowledges that:

  • AI outputs may not be error-free;
  • Final approval remains the Client’s responsibility.

The Company may use anonymised data to improve services.


29. Cybersecurity and Backups

The Company uses reasonable security measures but cannot guarantee complete security.

Unless agreed otherwise:

  • Backups are not guaranteed;
  • The Client is responsible for maintaining its own copies.

The Company is not liable for data loss caused by third parties, cyber incidents or Client actions.


30. Service Levels

Services are provided on a reasonable endeavours basis unless an SLA is agreed.

  • No guarantee of uninterrupted service
  • Support typically during UK business hours
  • Additional charges may apply for urgent or out-of-hours work

31. Marketing and Publicity

The Company may:

  • Use the Client’s name and logo;
  • Showcase work in case studies, marketing and awards.

Confidential information will not be disclosed.